Comments on: Why mobile coupons will be huge in the next 18 months?

By: marketingfltr (Marketing Filter)

marketingfltr (Marketing Filter) — Tue, 10 May 2011 22:00:39 +0000

RT @patphelan My mobile coupons post from 2009 http://patphelan.net/why-mobile-coupons-will-be-huge-in-the-next-18-months/

By: patphelan (Pat)

patphelan (Pat) — Tue, 10 May 2011 21:47:28 +0000

My mobile coupons post from 2009 http://patphelan.net/why-mobile-coupons-will-be-huge-in-the-next-18-months/

By: Pierre Wendling’s blog » Is check-in over?

Pierre Wendling’s blog » Is check-in over? — Mon, 26 Jul 2010 14:44:43 +0000

[...] post is absolute killer to write given my past positivity and possible giddiness on location based services. Om tells Foursquare founder Dennis Crowley “that he has a problem – [...]

By: Groupon hits a billion dollar valuation.

Groupon hits a billion dollar valuation. — Tue, 20 Apr 2010 11:37:48 +0000

[...] announced that they had completed at raise at a $1.35 billion valuation. Always nice to be proved right though, I have been ranting to anyone who will listen for the past three years about discount [...]

By: Michael

Michael — Fri, 20 Nov 2009 18:46:31 +0000

I haven’t seen it really take off. I used to do a bit of mobile marketing but it has really gotten overboard recently and it seems that most just delete it. So I guess it will not take off as much as I used to believe it would.

By: Sonia

Sonia — Thu, 24 Sep 2009 00:11:55 +0000

Does anyone know how the mobile barcodes are generated for the coupons for different issuers(manufactures or retailers)?

Cellfire? the manufacturer? please help. i am doing research on this for a university project

By: Brendan Lally

Brendan Lally — Sat, 29 Aug 2009 19:13:24 +0000

I dabbled with some of this technology during the dot-com bubble. The “IT” part has been available for a looong time – its the ‘other stuff’ that needs 2 catch up.

There is too much fragmentation in the market. Too many technologies trying to chase a ‘perceived’ problem and market.

Large banks and retailers have been ‘trialling’ variations for years. I don’t c much movement. Look at Nokia trying 2 push this 4 yrs and very little uptake.

I believe its going 2 work in smaller markets (e.g. Singapore, Finland) where there much better awareness and ‘trust’ factor in making this work with buy-in from retailers, operators and banks.

Until there is a more global consortium/standard – good luck 4 mass adoption. Come back in another 5yrs+

Lal

By: Loopt, Brightkite all your bases will belong to twitter

Loopt, Brightkite all your bases will belong to twitter — Sun, 23 Aug 2009 23:17:31 +0000

[...] LBS game. With twitter now over 20 million users location services become the absolute honeypot. I wrote about the value of location based services recently and why an alliance of mobile/coupons/vouchers [...]

By: A Day in the Life of a 4G Wireless Mobile Phone Guy | MobileBeyond

A Day in the Life of a 4G Wireless Mobile Phone Guy | MobileBeyond — Sun, 16 Aug 2009 22:42:57 +0000

[...] to close as you arrive. Clothing located. You pull your wallet out to pay. Wait. I’ve got a mobile coupon. You stare at your mobile. Can’t find. Back to Charlene. “Hey, Char…where’s [...]

By: George Barlow

George Barlow — Sat, 08 Aug 2009 23:45:12 +0000

Marry GPS info, caller ID, called party ID and readily available demographic databases using things like magazine subscriptions (lifestyle), income levels, type of vehicle(s) owned, etc. and carriers could hone in on everyone from soccer moms to game-playing teenagers. The possibilities are practically endless. If you want to learn more or talk about how to do this contact me at george.barlow@cloudharbor.com